Sign Buyer's Guide
to Illuminated Wall Cabinet Signs
TURN-KEY Design, Manufacturing, Installation, and Service
Wall Cabinet Signs are also known as Can Signs or Box
Importantly, your sign IS THE IMAGE of your business, at the very least the first impression that gets
potential customers to come in the door. If you advertise, or
create a webpage or Facebook presence, you will feature your sign.
What image do you want potential customers to have? Cheap, or
professional? Basic, or interesting? Shoestring, or substantial?
Neglected, or attentive? Your sign conveys all of these messages,
and more, to your potential customer BEFORE they become a customer.
For your own sake, make sure you are marketing your business
properly. Let us help you.
the detail pages that follow (tabs
how we manufacture each wall cabinet sign to last;
including the use of CNC manufacturing,
structural-steel frames, rust-proof metal, high-end
automotive paint, high-impact plastics or strong
flexible-face materials, and most importantly,
All our signs include these many hidden features, critically important to you but often ignored by competitors to lower their cost. We even add self-cleaning properties.
signs with color graphics and PinLights™ LED first-surface lighting is a
Dallas Signs Manufacturing
incorporates a patent pending design into our unique new-look concept.
Visit our "LED
Wall Sign Faces" tab
to the left.
Photos of many varied sign
designs are interspersed on the detail pages tabbed on
The Signs Manufacturing On-Location Sales Team's Personalized Service
No matter what types of signs you are interested in, our sales team, consisting of 11 highly-trained individuals, is at your beck and call.
Let us meet with you in your office, or at your new signs location, or home, or anywhere.
You will probably have a firm quotation for what you want during our meeting; certainly no more than a day later.
Visit Our Unique Sign Lighting Laboratory and LED Video Display Showroom
Unique in the entire sign industry, Signs Manufacturing™ built an 85’ by 50’ (over 4,000 sq ft) indoor sign lighting laboratory for testing the longevity, visibility, and effectiveness of all the lighted signs we manufacture.
The Laboratory is open to the public, for FREE, adding an LED Video Display Showroom because we realized how important one would be to consumers.
Don't buy a sign from a drawing, a slick website, or photo-shopped pictures, when you can actually see and compare real signs.
Thousands of visitors have learned about sign design,
materials, construction, lighting; and their effect on a business.
If you are considering purchasing an LED Video Display or Digital LED Message Center sign this exclusive opportunity will be particularly important. You must determine what type of sign, and which LED spacing is best, so that your sign will be successful, considering how you will use it.
How will shadows affect my sign's readability during the day? Should the wall behind my sign be light or dark colored? Would a different type of sign look better on my brick wall? Should I consider a routed sign face with push-through letters?
Don't buy a sign from a drawing, a slick website, or photo-shopped pictures, when you can actually see and compare real signs.
With the addition of an
interactive transforming storefront our Showroom contains
$500,000 in business sign ideas
alone, not to mention signs for
churches and schools!
Live Demonstrations of Signage Features
NASA's Ceramic Vacuum Microsphere Coating
Solarguard™ Protective Coatings
Signlux™ Paint Systems
Solar Finishes™ Bright Reflective White
Flexible Sign Face Installation Methods
No one else can offer you this unique opportunity. Be sure to take advantage.
Your business will be better because you do.
If you don't visit it could cost you thousands in sales every year.
Your business will be better because you do. Your business will be better because you do. Can you afford not to?
"I almost made a huge mistake by not listening to you and visiting your showroom prior to buying my sign. I thought I knew what I wanted, after listening to so many salespeople...boy, was I wrong. My vision of the sign did not jibe with what it would really turn out to be, even after viewing so many drawings. It was obvious the moment I entered the showroom. If I had stuck to my guns my sign would have been a disaster. I would have wasted a lot of money."
Cecil Drake, Drake Communications
Sometimes it really pays to shop.
As an additional enticement to coax you into our showroom, and also smooth our manufacturing flow, we periodically have limited Specials only available "in-store;" even unannounced to our sales team.
They are based on opportunities in our production scheduling. If we tell our salespeople in advance they collectively sell too many, causing other problems!
Specials are always for a specific type of custom-built sign with a large variety of available options, but a very limited quantity, and first-come-first-served.
detailed below, and on the pages that follow, everything
will be done to make your sign look better, and last
Dallas Signs Manufacturing Corporation also guarantees that our price
will be the lowest price you can obtain on the products
described in this website; now or anytime during the next
If you are
offered a lower price by someone else we will match that
lower price PLUS give you 10% of the difference.
"Fifteen years ago you made a lighted sign for me. It STILL looks new, but finally needs electrical service..."
Lawrence Badger, M.D.
Cost and Pricing Information
Interested in the concept of wall signs, but
unfamiliar with their cost?
Click on the "Cost" tab above, then the "Pricing"
tab, to obtain general pricing and cost
information on various sizes and types of wall cabinet
Use our Lease Cost Calculator™ to estimate YOUR lease cost, and our Sign Cost Calculator™ to estimate your after-tax cash-purchase sign cost. They are located on our "Cost" page. Or, ask our salesperson to run the numbers for you.
When you do so notice how dealing directly with the manufacturer can potentially save you additional dollars in sales/use taxes!
The detailed construction and installation information below, and to the left, is very
important in developing a sign that will accomplish
Please contact us to develop a plan to meet your
Our professional staff will usually have exact quotations, and exact scale
drawings of your signs installed on your building or property ready for
you the same day we meet with you. (Much faster than the 2 1/2 week
average in our industry.)
We sell our signs FACTORY-DIRECT, WHOLESALE to the
If you are planning for the future, please bookmark
our website as a "Favorite" so you can find us when
you are ready.
"Look at that sign, it's like made out of plastic!"
Jon Taffer, Host of Bar Rescue
"If they put that little effort into their sign, I'd hate to see what they put in their food."
Nick Liberato, Celebrity Chef and Owner/Operator of Calidelphia Catering0
Why Buy Factory-Direct from a State-Licensed Company?
Why not buy from a Sign Dealer (also called a Sign Broker or a Sign Store?)
ould you give a car dealer $10,000 and tell him to buy you the best car
he can for the money, sight unseen (or from a drawing?) Don't you think you would get the car that made
Do you think you
could meet your needs asking for the cheapest car he can buy?
Why would a sign dealer (sign broker or sign store) be any different? Remember, they are
merely buying a sign from a manufacturer to resell to you, usually to resemble a
drawing, making the most money they can.
You need to know
ALL of the details on how your sign will be manufactured, and how it will be installed.
It needs to meet YOUR needs, not the seller's profit goals. What is he
telling the manufacturer you don't need?
Believing "...a sign is a sign" gets you a Yugo instead of a Cadillac.
Remember the Yugo? They didn't last very long, either.
Also, most sign dealers, sign brokers and sign stores cannot legally install
or service an electric sign. Ask to see their license.
Ask to see a manufacturer's license also. A few are not licensed to do electrical work, either, they also have to hire other companies to install the signs they make.
Now, who provides the warranty? The manufacturer, the installer, the
salesman, anyone? If the sign was installed illegally
do you think they'll honor their warranty? Did they REALLY obtain your
City sign permit? Is the sign even safe?
As a large, both UL and ETL listed manufacturer, our name is on all our signs. Just like you,
we can't afford to have a bad sign destroy our business. We have to care.
Particularly with our LIFETIME* warranty.
The State of Texas does NOT allow the installation on
non-Listed electrical signs, and a Texas Sign Contractors License (TSCL)
is not evidence of an OSHA approved Listing for electrical signs.
Additional approvals are required.
Summary - Wall Cabinet Signs In a Nutshell
Special Features and Benefits of Dallas Signs Manufacturing's Wall Cabinet Signs
Lasting Quality – Your Sign will ALWAYS look good to potential customers
Structural steel frames with aluminum exterior skins – No rust and last forever. Virtually Hail-proof.
Computer-generated graphics – Perfect look, not handmade, much more impressive
Signlux Paint Systems™ Automotive+ paints and 2 part primer system - The same exterior paint type they paint a Ferrari with. It looks new virtually forever, helping your business.
UL listed sign – The sign can be
legally installed anywhere, and moved anywhere at a later time.
Special Features and Benefits of doing business with Dallas Signs Manufacturing
Guaranteed Highest Quality...Guaranteed Lowest Price™ - We manufacture the best signs, for the lowest price.
Lifetime* Warranty – Saves you money forever.
Product Liability Insurance – Protects you and your customers forever.
Deposit Insurance – Your money is protected even if we were to default.
Established 1979 – We back our claims.
Better Business Bureau Accredited Business
Eleven Person On-Location Sales Team – At your location to help you anytime we are needed.
Sign Showroom – Don’t buy a sign from a drawing when you can see the real thing.
State Licensed Electrical Sign Contractor – We know our business and do our job.
State Licensed Electrical Contractor – We know electricity.
Trained QualityCertifiedSigns™ Technicians – We understand quality.
We Actually Manufacture the Signs – Single-source responsibility.
Full-Service Sign Company – We manufacture, install, and service all signs; ours and others. Seven cranes/bucket trucks to 80' reach. Seven installation/service crews.
Electronic LED Sign Experts – Because we manufacture them, we also know how to fix them all.
Five Different Payment Options – Cash, Credit Card, Conserve Your Nest Egg™, Signs on Time™ Lease (with Zero Down option) and Pay as You Grow Lease/Purchase™
Delayed-Deposit Billing™ - Significantly reduced initial billing to help you control your cash-flow.
Free Grand Opening Package - We want you to be successful; here's another way we're helping. A free "Coming Soon" and "Grand Opening" banner with your name on it, and free "store" hours lettered on your door.
strength, durability, and appearance your illuminated
signs will be constructed of aluminum (#3003, H14 -
not the "soft" aluminum used by some) covering a
welded structural-steel inner frame.
Large metal areas
will be reinforced to prevent "oil-canning".
structural-steel frame inside the sign is separately
painted before the aluminum skins are installed; important to
prevent rust stains later.
Certified Welders. Horizontal, vertical, and
We are virtually
the only sign company in the Dallas/Fort Worth
Metroplex employing certified welders.
Importance of Sign Thickness
The thickness of
a sign does more than impart a more prominent
importance to a sign, it affects the graphics.
allowable thickness of a sign depends on the type of
internal lighting and the type and size of the sign
Lighting and sign
face types will be discussed later.
The larger the
sign face the thicker a properly made sign cabinet
It is very
important that the sign be thick enough that the
lighting in the sign does not show as "hot spots" or
"zebra striping" on the face of your sign.
Either of these makes your sign look "cheap" no matter
what its cost. In some instances these can be so
bad that a sign is not readable at night. You've
All of this makes
the use of extruded aluminum sign frames problematic
in building a quality sign, to say nothing about a
strong sign (no structural steel inner frame) since
extrusions are only available for limited cabinet
depths; however some sign companies continue to
attempt to do so. Dallas Signs Manufacturing does not
use extruded cabinets precisely for these reasons.
We calculate what
is required to make a proper and impressive sign for
you, and then we build it.
It is more
expensive to do the job right, but what is the value
of a "cheap" sign that gives potential customers a
negative impression of your business?
The Importance of Retainer Width
to the appearance of the sign is the width of the
retainer (the ring of metal around the sign face that
covers the mechanism that holds the sign face in the
This border plays
a very important role in the apparent quality of your
sign, and both size and color must be considered in
the overall design.
This makes the
use of pre-made extruded aluminum sign frames
Tabs to other components of a
cabinet sign are listed down the left side of this
Be sure to
select the tab "Sign
Buyer's Check List" to the left. This
is a tool for your use to insure that quotations you
receive are for the same sign! Insist that your
bidders check-mark each line, then sign the document
when they give you their quote.
If you know all the details of the sign you wish to purchase, and desire to
buy it right now, click the following link to go to our online
Cabinet Sign Purchase Page.
Free Factory Tour
Come and see the array of equipment
and tools, and the facility dedicated to making good
Contact a sales consultant to arrange a
Why are “Listed" Signs
Critical to You?
Virtually ALL cities, as well as the State of Texas, adopt the National Electric Code as law.
The National Electric Code (NEC) requires that for electrical, structural, and installation safety all electrical signs be "Listed" (tested and labelled with an appropriate Listing Mark.)
Certification (testing and labelling) organizations acceptable in the USA to test to the multitude of
standards signs are required to meet are determined by OSHA.
For you the Listing Mark is insurance. It means that the sign has been tested to insure that it is structurally and electrically safe, and will be installed properly. You benefit from the knowledge that it is not solely us telling you that our signs are safe, this is what the testing laboratories and the US Government says also.
Will your sign be tested and approved for safe use in a Wet (Outdoor) location? Not if it’s not Listed!
Underwriters Laboratories (“UL” Listing Mark) and Intertek (“ETL” Listing Mark – originally Edison Testing Laboratory founded by Thomas Edison) are the premier certification organizations and 80% of all things electrical are tested by them.
If the sign you are purchasing
does not have a ETL or UL Listing Mark label the sign is
probably not legal to install, anywhere in Texas.
If your city rejects your sign after it is installed,
what do you do? Do you think a bandit sign company, manufacturing and
installing illegal signs, will stand behind you? Worse, because the sign is
illegal they probably tried to put it up without a City Sign Permit. Now the
city can shut-down your business.
Intertek is over twice the size of UL, and has a greater global presence. UL is the largest in the USA. We have both companies test and apply Listing Marks to various signs.
We are the third oldest ETL Listed sign company in Texas. ( File #4007685) (One of the two older companies makes lighted scoreboards, the other makes lighted office door signs.)
There are many sign companies that pretend to be Listed, but are not!
Incidentally, ISO (International Organization of Standardization) Standards, such as ISO 9001, are NOT electrical Listings (similar to a UL or ETL Listing) that allow a sign to be installed in Texas. That said, components in our electronic signs also meet ISO 9001 and 2008 standards.
Underwriter’s Laboratory and Intertek do NOT judge the appearance, appeal, or the longevity of a product. This is why our many years of experience serving international, national, regional and local customers, and our investment so that we can apply the knowledge we’ve gained, will give you a superior product which will impress your customers for years to come.
Area Codes 214, 254, 430, 469, 682, 817, 903, 940, and
Serving Collin, Cook,
Dallas, Denton, Ellis, Fannin, Franklin, Grayson,
Henderson, Hill, Hood, Hopkins, Hunt, Johnson, Kaufman,
Lamar, Navarro, Parker, Rockwall, Somervell, Tarrant,
Titus, Van Zandt, Wood, and Wise Counties in Texas.
We also have signs in 43 different
states, and 6 other nations.
The Quality Certified Signs™
Difference – People You Can Trust
Certified Signs™ is a training, certification, and continuing education
program designed to train all sign company personnel to take better care of
their customers utilizing knowledge-based performance.
Certifications are available in:
Master Cabinet Maker
UL Listed Sign Technician
ETL Listed Sign Technician
ESA Listed Sign Technician
Certified Welding Technician
Wall Sign Installation Technician
Detached Sign Installation Technician
Interior Sign Installation Technician
Sign Service Technician
Electronic Message Center Specialist
Sign Mechanical Technician
Rotating Sign Installation/Service Specialist
High-Rise Installation/Service Specialist
State Licensed Sign Electrician (Texas)
Fluorescent Lighting Technician
LED Lighting Technician
HID Lighting Technician
Incandescent Lighting Technician
Sign Design Specialist
Vinyl Application Technician
Quality Control Technician
Fork Lift Operator
CNC Equipment Operator
ALL our personnel are Quality Certified
Signs™ qualified because we also want the job done right..
The organizations that assist in
developing and monitoring Quality Certified Signs™ training programs: